Make your posts visually engaging through photos
When it comes to social media, wedding photographers should always aim to make their social media posts as visually engaging as much as possible. Social media is mainly a visual medium. You need to understand the fact that when it all comes down to it, an all text post is just not something that will work all that much for viewers or for most of the audiences these days. You need to work on being able to catch people’s eyes as much as possible. If you are a new wedding photographer who is still working on getting his feet wet when it comes to the intricacies that usually come along with the maintenance and upkeep of social media profiles, try to think of it as if you are on the receiving end of the posts. Think about the posts that interest you and intrigue you the most.
Think about which posts are most likely to gain your click and further attention. These are fairly basic things but they are not something that people usually have enough common sense to check out at the end of the day when they are putting stuff up on social media.
Go through the motions of really incorporating photos as well as videos in your social media posts.
This is something that can really turn out to be an advantage for wedding photographers given the fact that wedding photography is mainly involved with pictures and all things visual. This means that you will technically get to have an upper hand when it comes to the aspect of coming up with visually appealing social media posts that audiences are more inclined to follow and click on one way or the other. When your posts look interesting and eye catching, audiences are more likely to invest time as well as engagements in them. They are most likely to share, comment, and like your social media posts if they are something that titillate their senses when it all comes down to it. This sounds exhausting to try to aim for every single time at first but you will eventually get the hang of things. The more that you are able to do it, the easier they will turn out to be. The first few steps are usually the hardest and the most challenging but as you go along, you will slowly get better at what you are doing on social media.
Incorporate pics in slideshows or videos
One example of making your posts easy on the eyes is that if you are putting up multiple photos, for example, instead of just uploading them in huge batches, you could incorporate them in slideshows or videos instead. This way, the audience gets to have access to the photos and to what you are trying to say in your posts all in one click. Provide the ease of convenience out to your audience and to the rest of your followers because it is something that will eventually help you out when it comes to being able to establish a pretty reliable online profile as a wedding photographer.